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Product Manager

I take products from idea to launch.

Turning messy inputs — customer feedback, performance trends, and cross-functional noise — into clear specs, timelines, and products people actually use.

Ethan Nguyen
Current Role Product Manager Chemical Guys · Torrance, CA
2+
Years in Product
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01

About

Part strategist, part builder, part creative — with an eye for engaging UI and the ability to breathe life into products.

What I enjoy most about product work is figuring things out as you go: taking messy or unclear problems, asking the right questions, and working with different teams to turn that into something real and useful. That means roadmapping, aligning with design and engineering, and making sure we're building the right things for the right reasons.

I come from a business background at UCLA and have found myself drawn to roles that sit between strategy and execution. I work best in environments where decisions are grounded in data, shaped by user needs, and backed by strong cross-functional collaboration.

Before product management, I cut my teeth in finance — working as a staff accountant, financial analyst, and assurance intern at EY. That background gave me a sharp eye for performance metrics and the ability to speak the language of every team at the table.

Outside of work, you'll find me on the golf course chasing a better swing, experimenting with new recipes in the kitchen, or planning my next trip somewhere I haven't been yet.

0 +

Years in Product

0 K+

Community built

0 +

Teams collaborated with

🎓

UCLA Graduate

02

Experience

Jan 2024 — Present

Product Manager

Chemical Guys

Values Award Recipient

Taking products from idea to launch by turning customer feedback, internal requests, performance trends, and supplier constraints into clear specs, timelines, and decisions. Partnering with E-commerce, Marketing, Creative, Operations, Sales, and Finance to align priorities and drive execution.

Jul 2023 — Dec 2023

Associate Product Manager

A-Sha Foods USA

Supported product development and go-to-market execution by coordinating cross-functional teams, managing timelines, and translating business needs into clear product requirements and launch-ready deliverables.

Jun 2023 — Aug 2023

Assurance Intern (FSO)

EY

Worked on financial services audit engagements, analyzing financial data, testing controls and processes, and documenting findings with accuracy under tight deadlines.

Apr 2021 — Mar 2022

Financial Analyst

Reach Out

Built and maintained financial analysis and reporting to support operational decisions, track performance, and improve visibility into key business metrics.

Dec 2020 — Nov 2021

Staff Accountant

Timothy Oulton

Managed day-to-day accounting support and reconciliations, helping maintain accurate financial records and reliable reporting across business operations.

03

Selected Work

ExcelPal banner
Content · Community · Education

ExcelPal

Built a social media brand from scratch teaching Excel tips, tricks, and workflows. Grew the community to over 200K followers through consistent, engaging content that made spreadsheets actually fun.

200K+Followers
OrganicGrowth strategy
Content CreationCommunity BuildingEducation
Visit ExcelPal
Chemical Guys products
CPG · Chemical Guys

Idea → Launch Pipeline

Owning end-to-end product lifecycle at Chemical Guys — from gathering messy inputs across customer feedback, sales data, and supplier constraints, through spec development, sampling, packaging, and launch execution. Tracking post-launch signals to feed learnings back into the next release.

6+Teams aligned
End-to-EndOwnership
Product LifecycleCross-FunctionalCPG
Visit Chemical Guys
A-Sha Foods products
CPG · A-Sha Foods USA

GTM Product Launches

Supported product development and go-to-market execution for a fast-growing Asian food brand. Coordinated cross-functional teams, managed timelines, and helped translate business needs into clear requirements and launch-ready deliverables.

6 moIntensive tenure
GTMExecution focus
Go-to-MarketRequirementsFood & Beverage
Visit A-Sha Foods
04

How I Think

01

Start with why

Before jumping to solutions, I obsess over the problem. Who are we solving for? What's the evidence? What does success look like? The best features are born from deeply understood pain points.

02

Let data narrate

Intuition gets you started. Data keeps you honest. I build measurement into every product from day one — not as an afterthought, but as part of the product experience itself.

03

Ship, learn, repeat

Perfection is the enemy of progress. I believe in small, fast, reversible bets. Ship early, instrument everything, listen to users, and iterate with conviction.

04

Align through story

The best product work happens when everyone sees the same vision. I use narrative — not just tickets — to align teams. A compelling "why" moves mountains that a backlog never will.

05

Let's Talk

Want to chat product,
careers, or ideas?
Reach out.